Meet the Team

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Virtuous Endeavors

We are detail-oriented dream makers who provide professional, welcoming, and affordable experiences. Virtuous Endeavors provide the best by going above and beyond to create a seamless day.  Our team knows how to deliver a beautiful execution of your vision for your special day.  We approach our service with honesty, integrity and strive to be one of your best investments. Based in Dallas, TX we service the DFW Metroplex, Texas, and beyond. 


Meet Jessica

CEO & Co-Owner

What can I say? Planning is my thing!

Organizing events and gatherings has just become part of my everyday personal and professional life. I found myself becoming the 'go-to' person when friends and family needed things done. I love challenges and the outcomes that hard work produces.


The best part of doing what I do is  developing individual relationships with each one of my clients as I feel that is what truly makes each event one of a kind.


I promise to bring all of my creativity, personalized care, attention to detail, reliable referrals, and unparalleled commitment to you and your event.  My goal is simple - to make your special day everything you dreamed it to be. Sit back and let me do the work for you!

Meet Christina

CFO & Co-Owner

I was raised by a family of entertainers! 

From catering celebrity dinner parties, hosting every holiday family gathering, and coordinating baby showers. I have seen a little bit of it all. 


I grew up watching design and decor shows where I developed an eye for detail. I have always been a planner & the first one to host an event. As a leader of organizations in high school & college, I have developed the skills needed to professionally, tactfully, & intentionally plan, coordinate, & accentuate any event! 


I have a loving, supporting husband & four awesome children. I thoroughly enjoy helping make each client’s event as special, as they desire! 

Meet Alexandria

Assistant Coordinator

As her family and friends say, "What can't she do?"


This energetic, book-loving, coffee-addicted, queso connoisseur is excited to be the newest member of the Virtuous Endeavors team.


Hi, I’m Alex! My love of planning grew from watching my mom and grandma plan a lot of milestone events for our family.

Throughout my time at college, I took that love and turned it into a passion. As the first Black president of The Women of GATA and a member of the Abilene Christian University Events Team, I was given the opportunity to plan and organize many campus wide events like The Voices of Hope: An Evening with Laura Bush, Abilene City Limits Festival, Abilene StrEATs, along with many other fundraisers, receptions, formals, and galas.

I love being able to use my creative skills to take a blank canvas and turn it into a beautiful, breathtaking masterpiece. I look forward to working with clients and making their dreams become a reality.

Tell us about you and your special event!